TWA works with founders & CEOs doing the most important work in wellness to help scale their businesses globally We Scale Wellness!

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What We Do

We Do This By Offering 4 Key Services across talent equity partnerships, integrated & experiential marketing campaigns, strategic partnership introductions & market entry to China.

Explore our services below ↓

What We Do

We Do This By Offering 4 Key Services across talent equity partnerships, integrated & experiential marketing campaigns, strategic partnership introductions & market entry to China.

Explore our services below ↓
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01

TALENT
EQUITY
PARTNERSHIPS

With talent partnerships, our work encompasses musicians, podcasters athletes and film and tv stars creating equity for service arrangements with our clients where deep value alignment exists with our companies. We create deliverables that are true to the talent and the brand, that give lift, and help drive the value of the equity each hold.

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02

INTEGRATED &
EXPERIENTIAL
MARKETING

We work intimately with the c suites of the largest podcast platform, live events company, music labels and radio network in both the US and the world for our clients.

icon6
03

STRATEGIC
PARTNERSHIP
INTRODUCTIONS

We have deep and ongoing introductions to strategic partners from seed stage through M&A that aid distribution while driving revenue. Depending on the client’s needs these range from HNW’s, family offices, venture, growth funds, strategic capital, M&A, and IBs focused on taking companies public.

icon7
04

MARKET
ENTRY
TO CHINA

China has 500M mobile-savvy millennials, obsessed with Western brands and wellness, a market too large an opportunity to ignore. With extensive and ongoing time in-market, we work with best-in-class partners that give access to and implement a full spectrum of market entry services. These include incorporation, banking, tax, and accounting set up, cross-border logistics, performance marketing, managing growth, and getting capital out of the country.

icon7
01

TALENT EQUITY PARTNERSHIPS

With talent partnerships, our work encompasses musicians, podcasters athletes and film and tv stars creating equity for service arrangements with our clients where deep value alignment exists with our companies. We create deliverables that are true to the talent and the brand, that give lift, and help drive the value of the equity each hold.

icon8
02

INTEGRATED & EXPERIENTIAL MARKETING

We work intimately with the c suites of the largest podcast platform, live events company, music labels and radio network in both the US and the world for our clients.

icon6
03

STRATEGIC PARTNERSHIP INTRODUCTIONS

We have deep and ongoing introductions to strategic partners from seed stage through M&A that aid distribution while driving revenue. Depending on the client’s needs these range from HNW’s, family offices, venture, growth funds, strategic capital, M&A, and IBs focused on taking companies public.

icon7
04

MARKET ENTRY TO CHINA

China has 500M mobile-savvy millennials, obsessed with Western brands and wellness, a market too large an opportunity to ignore. With extensive and ongoing time in-market, we work with best-in-class partners that give access to and implement a full spectrum of market entry services. These include incorporation, banking, tax, and accounting set up, cross-border logistics, performance marketing, managing growth, and getting capital out of the country.

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Active Roster

Active Roster

PlantCity
CLEAN PET FOOD

#1 millennial clean pet food line. #1 at Sprouts and Thrive Market

FOOD & BEVERAGE

Award-winning, chef-driven cuisine at the world’s very first plant-based food hall

FOOD & BEVERAGE

#2 kombucha brand with 80% of the category growth

PBC
BETTER FOR YOU BEVERAGE

#2 selling at Coachella
behind Heineken

WELLNESS SUPPLEMENTS

The proof is in the poop – optimize gut health (and more)

FOOD & BEVERAGE

#1 selling vegan brand at Bank Of California stadium

Sang
FOOD & BEVERAGE

Vietnamese coffee thats strong, yet sweet (like Vietnamese moms)

OffLimits
FOOD & BEVERAGE

Offensively delicious gluten-free & vegan cereal shaking up the cereal aisle

CLEAN PET FOOD

#1 millennial clean pet food line. #1 at Sprouts and Thrive Market

FOOD &
BEVERAGE

Award-winning, chef-driven cuisine at the world’s very first plant-based food hall

FOOD &
BEVERAGE

#2 kombucha brand with 80% of the category growth

PBC
BETTER FOR
YOU BEVERAGE

#2 selling at Coachella behind Heineken

WELLNESS SUPPLEMENT

The proof is in the poop – optimize gut health (and more)

FOOD & BEVERAGE

#1 selling vegan brand at Bank Of California stadium

FOOD & BEVERAGE

Vietnamese coffee thats strong, yet sweet (like Vietnamese moms)

FOOD & BEVERAGE

Offensively delicious gluten-free & vegan cereal shaking up the cereal aisle

.

Testimonials

Testimonial_IHeartRadio
- GREG ASHLOCK, PRESIDENT, INFLUENCER NETWORK OF IHEART MEDIA

★★★★★

"Deep connections within the better-for-you market"

“When we kicked off our wellness initiative, TWA was one of the first partners we contacted to build out the program and connect with the leading brands in the industry. Our burgeoning relationship with Health-Ade is a perfect example of this alliance and speaks to TWA's deep connections within the better-for-you market.”

★★★★★

"Carving out a unique space"

“It's been awesome to see TWA grow and utilize their worldwide network to amplify brands from global scaling to strategic partnerships. They are carving out a unique space at the perfect time with their deep understanding of the category and the capital landscape.”

Testimonial_Seed
- ARA KATZ, CO-FOUNDER & CO-CEO OF SEED HEALTH

Testimonials

Testimonial_IHeartRadio

"DEEP CONNECTIONS WITHIN THE BETTER-FOR-YOU MARKET"

★★★★★

“When we kicked off our wellness initiative, TWA was one of the first partners we contacted to build out the program and connect with the leading brands in the industry. Our burgeoning relationship with Health-Ade is a perfect example of this alliance and speaks to TWA's deep connections within the better-for-you market.”

- GREG ASHLOCK, PRESIDENT, INFLUENCER NETWORK OF IHEART MEDIA
Testimonial_Seed

"Carving out a unique space"

★★★★★

“It's been awesome to see TWA grow and utilize their worldwide network to amplify brands from global scaling to strategic partnerships. They are carving out a unique space at the perfect time with their deep understanding of the category and the capital landscape.”

- ARA KATZ, CO-FOUNDER & CO-CEO OF SEED HEALTH

.

Press

HEALTH-ADE PARTNERS WITH RYAN SEACREST TO BRING KOMBUCHA TO EVERY FRDIGE IN AMERICA

The media mogul and long-time Health-Ade Kombucha lover is partnering with the company as a brand advocate to share the benefits of kombucha with America and encourage people to swap their sugary sodas for Health-Ade, a satisfying alternative that packs a probiotic punch.

VIEW ARTICLE

WOLFIE'S HOT CHICKEN COLLABORATES WITH PARAMORE ON EXCLUSIVE VEGAN MEAL OFFERINGS

Ahead of Paramore’s two night run at LA’s Kia Forum, the band is releasing exclusive vegan offerings for concertgoers in partnership with Wolfie’s Hot Chicken. The hospitality company, which more than doubled its projected sales at festivals like Coachella and Stagecoach, offers 100% plant-based comfort food that is accessible, affordable, and helps save the planet.

VIEW ARTICLE

VEGAN CELEBRITY CHEF MATTHEW KENNEY EXPANDS HIS PLANY CITY EMPIRE TO CHINA

The man behind Double Zero, Plant Food + Wine, Besina, New Burger, Make Out and Plant City – whose business spans five continents and 22 major cities – is now embarking on one of his largest projects yet. Teaming up with The Wellness Agency, a firm that helps wellness brands to scale globally, vegan celebrity chef Matthew Kenney is bringing his empire to China.

VIEW ARTICLE

Coco Dressing Room

"Thu Vu created Coco Dressing Room to be a sustainable alternative to fast fashion and to give women access to a huge shared wardrobe”

- The Dot Magazine -

Compare Retreats

"The leading booking portal and online publication for the best luxury wellness retreats in the world that have been vetted by qualified health and fitness professionals"

- South China Morning Post -

Conscious City Guide

"Mel Nahas is offering events that offer connection, expansion and transformation to either the self, our communities, our earth."

- Forbes -

Ecologyst

"BC’s ecologyst Acquires Frankie Collective On Way To TSX"

- Techcouver -

Foria

“Holy mother of god! This lube might be the greatest contribution to my sex life since the invention of the vibrator!”

- Shape -

House of Waris

“The frequent Wes Anderson cameo maker spent the last five years developing a line of teas and botanical blends with the same precision he applies to everything he touches”

- Vogue -

I And Love And You

“One third of pet owning parents prefer their furry friends over their kids, survey finds”

- People Magazine -

Indosole

"The best shoes for the conscious eco-traveler”

- Condé Nast -

Invzbl

“Invzbl achieves hyper scale growth with expanded partnership with Fed Ex”

Kassia Surf

“Ikea and WSL enlist Rob Machado and Kassia Meador to make a line inspired by the surfing lifestyle”

- The Inertia -

Matthew Kenney Cuisine

“Matthew Kenney May Be The Healthiest Chef In America”

- Food Republic -

Mushroom Design

“Why this mushroom supplement is the secret to staying healthy”

- Forbes -

Press

HEALTH-ADE PARTNERS WITH RYAN SEACREST TO BRING KOMBUCHA TO EVERY FRDIGE IN AMERICA

The media mogul and long-time Health-Ade Kombucha lover is partnering with the company as a brand advocate to share the benefits of kombucha with America and encourage people to swap their sugary sodas for Health-Ade, a satisfying alternative that packs a probiotic punch.

VIEW ARTICLE

WOLFIE'S HOT CHICKEN COLLABORATES WITH PARAMORE ON EXCLUSIVE VEGAN MEAL OFFERINGS

Ahead of Paramore’s two night run at LA’s Kia Forum, the band is releasing exclusive vegan offerings for concertgoers in partnership with Wolfie’s Hot Chicken. The hospitality company, which more than doubled its projected sales at festivals like Coachella and Stagecoach, offers 100% plant-based comfort food that is accessible, affordable, and helps save the planet.

VIEW ARTICLE

VEGAN CELEBRITY CHEF MATTHEW KENNEY EXPANDS HIS PLANY CITY EMPIRE TO CHINA

The man behind Double Zero, Plant Food + Wine, Besina, New Burger, Make Out and Plant City – whose business spans five continents and 22 major cities – is now embarking on one of his largest projects yet. Teaming up with The Wellness Agency, a firm that helps wellness brands to scale globally, vegan celebrity chef Matthew Kenney is bringing his empire to China.

VIEW ARTICLE

Coco Dressing Room

"Thu Vu created Coco Dressing Room to be a sustainable alternative to fast fashion and to give women access to a huge shared wardrobe”

- The Dot Magazine -

Compare Retreats

"The leading booking portal and online publication for the best luxury wellness retreats in the world that have been vetted by qualified health and fitness professionals"

- South China Morning Post -

Conscious City Guide

"Mel Nahas is offering events that offer connection, expansion and transformation to either the self, our communities, our earth."

- Forbes -

Ecologyst

"BC’s ecologyst Acquires Frankie Collective On Way To TSX"

- Techcouver -

Foria

“Holy mother of god! This lube might be the greatest contribution to my sex life since the invention of the vibrator!”

- Shape -

House of Waris

“The frequent Wes Anderson cameo maker spent the last five years developing a line of teas and botanical blends with the same precision he applies to everything he touches”

- Vogue -

I And Love And You

“One third of pet owning parents prefer their furry friends over their kids, survey finds”

- People Magazine -

Indosole

"The best shoes for the conscious eco-traveler”

- Condé Nast -

Invzbl

“Invzbl achieves hyper scale growth with expanded partnership with Fed Ex”

Kassia Surf

“Ikea and WSL enlist Rob Machado and Kassia Meador to make a line inspired by the surfing lifestyle”

- The Inertia -

Matthew Kenney Cuisine

“Matthew Kenney May Be The Healthiest Chef In America”

- Food Republic -

Mushroom Design

“Why this mushroom supplement is the secret to staying healthy”

- Forbes -

Let's Connect

    Let's Connect